世界邮政日宣传活动方案

　世界邮政日的宣传活动方案 Net of business affairs of electron of interview of recreational originality character earns trends of home page news experience of dispatch promotion by-talk shares current position: Information home page > recreational originality > the propaganda plan of the postal day of propaganda plan world of world postal day on October 5, 2012 17:21:00 origin: 0 people click time money net pay close attention to us: Time money net can offer all sorts of brand designs, VI design, product to pack originality of table of development of construction of design, application design, website, software, article, building to decorate for vast enterprise, businessman, the service such as sale of net inn promotion, network, want to carry the mission that the network can solve only, can be solved through time money net, a task clinchs a deal amount fixes a price freely by you. Needless ask full-time staff technically and need to pay many salary, and this this task is by the network power customer is finished, often a task can collect a lot of work, and the just chooses your satisfaction from inside numerous work work that you should do and pay work author to write cost. Release offer a reward instantly >> was about to receive annual world postal day on October 9, 2012. Congratulatory world postal day of propaganda begin, but promotional people is mixed to postal understanding attention, promote the development of postal company. Small the propaganda program that wrote collect to trim 3 worlds postal day consults for postal company. World postal network: Affection fastens 10 thousand, the letter amounts to the world this year “ world postal day “ be in “ the National Day “ during, also be the crucial period that postal company reforms, the holiday that holds propaganda of sale of series of postal day of Qing Guoqing, world to abound people lives, postal to conduct propaganda company reforms the accomplishment with development, promotional whole society is mixed to postal understanding attention, the use with help people better is postal business, the development that promotes postal business has very important sense. This concoctive book aims to offer arrangement of detailed process of propaganda of sale of postal business red-letter day. One, opportunity of mobile purpose have the aid of, pass conduct propaganda on one hand postal new service, pull the distance between close company and user, the promotional people understanding to postal business, raise acknowledge to spend. Pass on the other hand recommend, publicize postal new business, make an user generate demand, stimulative spot sale, promote an enterprise economic benefits. 3 be through showing postal new form, make essential news point, enlarge the transmission of media, increase a business further of postal brand famous degree. 2, time of activity of ㈠ of mobile executive plan: Came on October 1, 2005 ㈡ activity ground nods during October 9: Center with target crowd, open large public is recreational square is a standard, be like: Before postal service hall of way of municipal square, peace, theme of activity of essence square ㈢ (arch and scroll caption) : 1, “ celebrate postal day of the 36th world ardently “ 2, “ world postal network: Affection fastens 10 thousand, the letter amounts to the world “ ㈣ plays a boy or girl friend: Departmental room, substation, company, team and group, branch, form of faculty ㈤ activity: Begin business to seek advice from a service, new business conduct propaganda, send out propagandist material, business deals with, integrated sales promotion, spot recommends meeting, build commemoration day stamp, gather an opinion, make exhibit board, content of activity of pensile scroll ㈥ : During place of each sub-post office will reach whole town 9 days on October 1, in the business point suspension publicizes a banner, propagandist desk is established in flourishing a section of a highway (column) , pass an imperial examination of congratulatory National Day 37 worlds postal day. 1, market department: Move each departments, it is start with the National Day, it is a method with sale, so that civilian the service seeks advice wait for means, introduce the each

　business type of postal open and convenient postal service to the citizen, extend propagandist data, the theme that publicizes world postal day -- world postal network: Affection fastens 10 thousand, the letter amounts to the world, form publicize all-aroundly to the face by the dot, make postal brand with all one’s strength. 2, store collect substation: Place booth to set a dot to begin business to seek advice for the unit with major, extend to the user deposit business publicizes booklet, conduct propaganda “ green card “ , a variety of business functions such as insurance of electronic exchange, representative reach use method, with the means of celebration sale, those who enlarge business of postal representative insurance is famous degree, attract big client, the sale of business of stimulative representative insurance in postal channel, exploration suits the road of the diversity sale that postal deposit business expands. 3, department of letter ad business: In the light of travel of new student enter a school, holiday is prosperous October with the enterprise Jin Kayin is made, the press closes greatly bespeak the favorable opportunity that starts in succession, the business conduct propaganda that makes constructive Wen Bingmao is exhibited board, hold postal business scene to recommend meeting, put the sale that the industry pays a New Year call card in prominent place, through sending the kind of invitation letter, invite Zhang to make the same score city each are enterprise or business the unit enters an activity. Recommend the meeting is specific recommended content includes in mail sends Jin Ka of advertisement, enterprise, pay a New Year call to award postcard, postage is sealed only, the business such as sale of statement, database, undertake spot introduction and sample (postage is sealed, entrance ticket of postcard of pay a New Year call, travel) reveal. These enterprises can include: Enterprise of industry of entertainment of financial industry, communication industry, service, factories and mines. 4, postal bookshop: Hold holiday economy this one auspicious business chance, begin books is great fall sale, constituent employee sells of all kinds books in mobile spot, do what good autumn teachs complementary books to ask for at the same time order the work. 5, close join a company: Publicize postal the press to release medium of communication, extend freely the press subscribed to 2006 material, provide target user (each release a station) emission the press information, at the same time the spot deals with the press subscription, make an user true experience postal service. 6, do sth for sb telegraphic business: Use adornment of modelling of balloon, arch, activity of sales promotion of interactive conduct propaganda is held during National Day, undertake associated sales promotion with brand of famous mobile phone. Dozen fold? Gift? Lottery? Ceremony certificate? Method of specific sales promotion and favourable means are carried by the mobile phone battalion business is decided oneself. The spot still can undertake sending a short message the match, optimal explode laugh, match of short message of whole a legendary venomous insect, around “ move feeling “ , “ fancy “ , “ amused “ short message match, participate in a gender actively what move spectator of sales promotion spot, the sale that has made of all kinds card, bugle call works. 7, department of stamp collecting business: Seize the moment of postal day of National Day golden week and world, advocate propagandist contain to teach healthy and Yu Le, beneficial stamp collecting culture, undertake stamp collecting knowledge seeks advice, active conduct propaganda discipline spy stamp was booked 2006, organize money of bullion of a batch of high-quality goods, mail to fold, stamp is sealed wait to show a sale in the spot, build an activity of second world postal day to commemorate indicia. 8, fast give content to shed business department: Make full use of postal service site begins conduct propaganda, the spot recommends postal new business. Be like: To postal service “ 3 farming “ -- of crop seed, pesticide deserve to send business to publicize; to be ordered to train ticket of busy season of travel of National Day golden week send reach fast give Id, whole world the business conduct propaganda such as

　service of postal express delivery, advisory service. 9, the office: Use media to cultivate image, right postal in recent years the commemoration day that departmental door begins postal day of development construction achievement and world sale activity has a story, formed good public opinion atmosphere. 10, inspect room: The spot is communicated with what serve an user and communicate, listen to new old client to be opposite seriously the opinion of postal service, understand their demand for service, collect a citizen to make the same score the opinion of postal service and proposal to Zhang. 3, arrange as a whole: To achieve goal of propagandist sales promotion effectively, establish an activity relevant working party, fulfil responsibility, undertake making clear dividing the work. Add: Duty of each groups of jobs and time limit arrangement express holiday sale propaganda 4, mobile budget: Make an appointment with Xxxx yuan (include field to lease data of charge, conduct propaganda pressworks, propagandist scroll makes, arch hire, artificial charge) 5, other matters concerned: ㈠ expects an end: Those who highlight celebration of postal day of the National Day and world is festival and grand, promote an enterprise image, increase the enthusiasm of company staff and the sense of responsibility to the enterprise, promotion is postal the trademark is well-known degree, achieve the goal that stimulative festival activity sells thereby. ㈡ activity personnel asks: 1, during the activity, answering to unite postal mark to take, the station job;2 that has been in charge of this major severally, abide by discipline, obedience consolidates arrangement and management, the respective post;3, effect to assure an activity should stand fast during the festival, each professional department staff should active efforts, make sure business propaganda lasts ceaselessly, assure the consummation of sale activity. Yunnan is postal 2007 “ world postal day “ propaganda plan one, the theme publicizes train of thought this year is the 38th “ world postal day “ , current “ world postal day “ propagandist theme is “ world postal network, below network reaching the sky “ . In the meantime, this year is postal the first year when politics look forward to parts the company turns operation, accordingly, should reveal adequately in the thematic propaganda this year postal the new form that developing new level. In conduct propaganda, want the requirement according to group company, organize good whole nation’s unified brand propaganda, establish image of Chinese postal brand. Be united in wedlock this year “ world postal day “ “ below network reaching the sky “ theme, postal to Yunnan with when all is entered make powerful website, objective deliver a net to undertake conduct propaganda, expression is postal the comprehensive promotion that achieves level of Wu of kimono of scope of business through network construction, expressional network offerred convenient and quick excellent service; to combine Yunnan for broad and urban and rural common people postal characteristic, reveal Yunnan from many angle postal “ client consummate, enterprise employee is consummate, consummate “ company viewpoint of value, use this to publicize platform to reflect Yunnan adequately postal and active blend in local economy to build, faithful fulfil general service obligation, active service “ 3 farming “ the new form that supports construction of socialistic new rural area, build favorable public opinion environment for postal development. 2, the theme publicizes content (one) Yunnan is postal new development is new span conduct propaganda is essential close union Yunnan is postal the contrail that plans development in reform, publicize Yunnan energetically the chance that postal firmly holds departure of politics look forward to, company to turn operation, blend in local economy progress actively, had done fast give wait for emulative business, teaching material to distribute the work, make contribution for progress of Yunnan place economy. (2) contemporary and postal network serves ten million home in recent years, yunnan is postal strengthen network construction further, laid solid foundation to promote postal service standard of ability

　kimono Wu in the round. Two sides should highlight in conduct propaganda: It is Yunnan on one hand postal the construction that accelerates a website and application, run a system through build and using big client, make postal electron business affairs platform of omnibus community service, strong support new business development, provided newer, faster, better service for the society. It is conduct propaganda on the other hand Yunnan is postal be adjusted further and optimize objective net, achieve enclothe wide, run the end with fast, low cost, strengthen further right “ complete night flight or navigation “ , “ second morning is amounted to “ , “ morrow is given “ of business prop up, perfect content shedding to deserve to send a net, deepen “ 3 change “ reform, the business that prop up grows, the service is broad and urban and rural. (3) hold high the southwest borderland that serves old standard Yunnan generally to be located in the motherland, the general service that special situation makes Yunnan postal appears highlight especially. Come a few years, yunnan is postal and determined fulfill good party and government to gift postal this one main responsibility and glorious mission, the communication right that is gifted to ensure numerous people to enjoy by constitution place and gave massive effort. During, postal emerge in large numbers gave Yunnan a batch of models that are a delegate with Nimalamu, they are Yunnan postal and faithful the pioneer of the common and postal worker that fulfils general service obligation, the hillock of love of outstanding and postal worker that should continue to publicize the different post such as Nimalamu respects the advanced achievement of people of course of study, altruistic dedication, service, establish the social figure with postal and good Yunnan and public letter force, promotion is postal in numerous people medium brand image. (4) service socialism new rural area establishs new meritorious service in recent years, center a

　to concern “ 3 farming “ of the service, and postal service with “ 3 farming “ be closely bound up. This year, province company becomes Yunnan formally to save “ 10 thousand villages 1000 countryside “ provincial undertake enterprise, be abounded of postal business breed ceaselessly as Yunnan at the same time and serve the diversification of the method, postal the main force that becomes construction of new rural area gradually. In conduct propaganda, want to highlight two sides, should highlight on one hand postal through open small impawn loan, farming endowment cent sells business, express to send collect, “ bring “ farming by-product goes into town wait for business, feed back a country, reflect sort of postal innovation business, innovation to serve the new success that means gains. On the other hand, yunnan of key conduct propaganda is postal teaching material deserves to send, those who use mail to send the press advocate channel begins rural culture service to wait, the postal service rural area, figure that serves a society mixes outstanding Yunnan good reputation. (5) area the advantage aids development Yunnan to be located in motherland southwest to border area, as the ceaseless development of local economy, yunnan is postal became Chinese postal mail to send give, information communication, postal substance is current southeasterly, the main thoroughfare of join the South Asian Subcontinent. Should highlight propagandist Yunnan postal firmly holds Yunnan to carry out all-around, mutiple level, wide field actively to open to the outside world auspicious opportunity of the strategy, advance international business to develop; to be advanced what outstanding conduct propaganda builds as compose of platform of international mail crossing-over ceaselessly, below the international big environment that in big Mekong second area cooperates, yunnan is postal use “ bridge tower “ area advantage, promote further postal with east the country such as alliance accessible by postal communication, have trade relations, promote bilateral trade and culture contact then. Current, kunming aerogram handling center already brought into the unified program that Kunming new airport builds, will build key position of our country’s larger portal of

　international mail imports and exports. Yunnan should be behaved in conduct propaganda postal lend this east wind, produce postal network advantage adequately, promotion service, extend business, the products that makes Yunnan rich moves toward the whole nation, trend through postal big channel east world of alliance, trend. (6) civilized beautiful Zhan Yunling turns operation as the company, yunnan is postal put forward “ client consummate, enterprise employee is consummate, consummate “ company viewpoint of value, propagandist Yunnan is postal below new condition compose establishs new company culture atmosphere and new company core viewpoint of value, stimulative Yunnan is postal and provincial of civilized industry found the job. 3, propaganda arranges (one) province firm activity arranges 1, media conduct propaganda: (The 1) relevant arrangement according to group company, had done 10 thousand countries to mail what content and article of special subject of central main media publicize related couplet to reprint, conduct propaganda works. (2) broadcasts in Yunnan people electric Taichun midday “ common people and society “ the column designs program of interview of postal special subject, undertake conduct propaganda to the network dominant position of net of the website with postal and powerful Yunnan, objective, the new business that is interested in social all circles undertakes conduct propaganda. Interview program by postal branch relevant controller is participated in, undertake interacting conversational with the audience outside field, borrow a section to build situation. (3) organizes spot news to interview news bulletin of the activity to send a case according to post office of each state city, draft with provincial media arrange with, center material of resource of each district news, organization “ world postal day “ special subject news. (4) is in Kunming city to 23 days from October 9 scroll of screen of color of electron of square of telegraphic bureau east wind broadcasts with “ world postal day “ for the theme, with publicizing Yunnan postal figure gives priority to the float advertisement of the problem. (5) is in “ Chinese postal newspaper “ on print is sent “ Yunnan of world postal day only edition “ , to the whole nation postal reveal Yunnan postal new achievement, new atmosphere, be in “ world postal day “ during extend to save bureau of each state city completely, the gives to local Party committee, government, branch and big client propaganda paterial in regarding the world as postal day activity. (6) is in “ Yunnan is postal newspaper “ editor, print is sent “ world postal day only edition “ , ground of all-around, much angle undertakes conduct propaganda, be in “ world postal day “ during extend to save bureau of each state city completely, the gives to local Party committee, government, branch and big client propaganda paterial in regarding the world as postal day activity. (7) is in “ Yunnan is postal net “ advertisement of the open up column, float that make, right “ world postal day “ undertake special subject is publicized centralized, build grumous festal atmosphere. In the meantime, coach the corresponding period of website of post office of each state city rolls out special subject conduct propaganda, form the propagandist structure of fluctuation linkage. 2, spot activity arrangement: (King of report of 1) have the aid of arranges friendly achievement “ sweet Ba Laxin makes “ the motion picture is general mirrorred opportunity (fair mirror time to wait for calm) , invite Kunming society famous media leader and reporter, unitary organization watchs the movie, hold an informal discussion, continue to publicize postal network to tell postal and the world, general service, guide social media to pay close attention to postal and hand-in-hand travel to publicize. (2) is in the world is postal on October 9 day in the morning, organize 2008 greeting card to issue news to aerate meeting. Recommend greeting card business to the society, start “ seek the friend’s most person “ the activity that gives priority to a problem, search inside complete province limits get the person with most greeting card, begin conduct propaganda of greeting card heat, promote epistolary culture. (3) is aimed at postal fast give, the

　business such as postcard of electronic business affairs, greeting card, individuation, postal representative is pretext, engineer news event, constituent Kunming area visits town each are big media, undertake conduct propaganda to activity of postal business site, the spot that make is postal news program broadcasts in TV station and broadcasting station. (2) activity of bureau of each state city, straight auxiliary unit is arranged 1, unit of province company each directly under wants the business characteristic according to cadre door, put forward news to publicize demand, the newspaper visits company news center, by news center basis the news of business is characteristic, organize the spot or conduct propaganda of special subject news. 2, unit of province company each directly under and basis of state city post office are factual circumstance, recommend the form such as party of meeting, big client to extend to big client with business sheet of business conduct propaganda, an album of paintings, and Chinese postal newspaper, Yunnan is postal special of bulletin world postal day. 3, “ world postal day “ during, post office of each state city wants to wait for spatial suspension to publicize cloth mark in street, business room, develop the spot activity of business conduct propaganda and sale photograph union, undertake postal service and postal business seek advice from; to send out “ Chinese postal newspaper “ “ world postal day publicizes special issue “ , “ Yunnan is postal newspaper “ “ monograph of world postal day “ , “ world postal day “ poster and data of postal business conduct propaganda. 4, the characteristic according to each state city, want elaborate plan, better with development of each district business professional work is nodded to be cut, use with common people the people’s livelihood closely related, service 3 farming, the service place economy, business that has market demand, production spot news, invite media of each state city to undertake interviewing, broadcast in newspaper, broadcast or TV station special subject program. The news that covers constituent news feedbacks in time to visit company news center, by each state city broadcast broadcasting station, TV station uploads the data province stage, by center of province company news and provincial media arrange with, compositive world postal day is publicized board piece, enlarge the conduct propaganda of postal to the world day. 5, the Pu Er that has completed website construction, face dark blue, De Hong, clear to connect, postal network wants red river the advantage of medium of website of have the aid of, combine each district distinguishing feature, innovation form, begin energetically “ world postal day “ propaganda, and will the content of spot activity is seasonable that day give on the website reveal. 4, propagandist requirement: “World postal day “ it is to publicize the postal reform development, chance that publicizes postal business, various and postal branch should make full use of social media, website and handle the press oneself, elaborate organization has been engineered “ world postal day “ thematic propaganda. To this activity begin, province company puts forward as follows to ask: (One) leaders of all levels takes seriously, the subject is outstanding. Leader of various and postal department wants to take seriously highly, should have done on one hand publicize the job external, want to do very in-house worker to integrate the work of thought, steady procession on the other hand, combinative compose builds the serious content such as socialistic harmony society, the heat problem that pays close attention to in the respect that use mail around broad masses begins propaganda, do one’s best accomplishs mobile theme bright, distinguishing feature is striking. (2) comprehensive and integrated resource, aggrandizement publicizes benefit. Begin “ world postal day “ thematic propaganda, want to undertake whole is engineered, unified carry out. Concentrate the advantage resource of departmental door, it is good that on manpower, material resources, financial capacity Lv of take an examination gives safeguard; to do between the branch harmonious coordinate the work, publicize business conduct propaganda, figure conduct propaganda, news organic union, do

　one’s best creates first-rate society benefit and economic benefits. (3) the form pays attention to innovation, establish image effectively. In last few years, various and postal branch is in “ world postal day “ on the content of propaganda and formal innovation, try hard to explore, accumulated many good experience and method. Want to pay attention to union of photograph of as major as place activity, characteristic activity this year, continue get rid of the stale and bring forth the fresh, use the novel form of common people love to see and hear, draw social media and popular attention, farther conduct propaganda is postal, establish contemporary and postal new form. (4) hold line of action, attention is dynamic. In be publicized external the attention holds line of action of good conduct propaganda, encounter a problem, want seasonable report, prevent to appear “ world postal day “ during to postal and adverse negative press, want to build the public opinion environment that is helpful for postal reform development actively. World postal day publicizes program October 9 is this year the 37th “ world postal day “ . According to the requirement of national bureau, province bureau, combinative area is actual, my bureau will be in begin with “ world postal network: Affection fastens 10 thousand “ the propaganda that gives priority to a problem. Good to begin this second theme propaganda, make propagandist plan be as follows: One, propagandist purpose in order to begin “ world postal day “ propaganda is chance, publicize postal job to regard a country as important public utility energetically, postal network regards a country as important communication infrastructure, the main effect that the respect such as the basic communication right that promoting citizen of economy of our country countryman and social progress, safeguard produces, reveal Xian Yang’s postal reform adequately to develop achievement, promote postal service the brand, enlarge postal society force. In order to publicize image of salty in relief city, conduct propaganda salty positive postal image attachs most importance to a dot, timely begin sale service, strive to realize the double bumper harvest of economic benefits and social benefit. 2, propagandist content exhibits development to give priority to a line with reform, reveal Xian Yang’s postal reform adequately to develop obtained success, especially since postal independence moves, xian Yang stresses outstanding achievement postally. Conduct propaganda loves hillock to respect the advanced achievement of altruistic and course of study, consecratory typical person, show the favorable spiritual outlook of postal cadre worker. Specific arrangement is as follows: Be in “ world postal day “ that day, business conduct propaganda, product is begun to recommend an activity in square of people road center. The spot is pensile “ world postal day “ propagandist scroll, send out business announce handbill. Plate of the conduct propaganda that make, reveal Xian Yang with form of picture, character the outstanding outstanding achievement after postal independence moves. Propagandist content cent is 5 board piece: 1, achievement of postal reform development reveals: Basically publicize postal career to send course and obtained success, propagandist heavy grand ceremony character loves hillock to respect the advanced achievement of people of course of study, altruistic dedication, service. 2, postal fulfill general service and special service to reveal: Basically publicizing postal and general service, special service is party and government gift postal main responsibility. Pass specific example, publicize the far-reaching meaning of postal and general service energetically, establish postal and good public figure and public letter force. 3, postal service “ 3 farming “ conduct propaganda: Key conduct propaganda is postal do a good work for the farmer, do real thing, begin farming endowment deserve to send, the work that place of financial service field does, those who raise postal business brand is famous degree, establish postal service 3 farming good figure. 4, postal key business and new business conduct propaganda: Case of trade of key conduct propaganda, postage is sealed piece, the press closes order, the month that consider country, postal green card and “ 11185 “ wait for new

　business, make a society sufficient understand postal new change, stress brand advantage and competition ability. Specific professional work is as follows: (Sheet of Zhang of conduct propaganda of emphasis of 1) correspondence business, postage is sealed piece block business with enterprise gold. Reveal Xian Yang is postal in recent years made of all kinds postage seals a product, enlarge a society to be spent to the acknowledge of correspondence business, attract more clients to use correspondence business. (2) store collect business emphasis conduct propaganda is postal green card business, couplet remittance business is mixed on the west agiotage. Stress platform dominant position. Especially on the west couplet remittance business, as go out the grow in quantity of the member that lay a worker, potential of this business market is very great. (3) fast give professional work with “ complete night flight or navigation “ reach a flower to send be equal town business is given priority to, stress brand dominant position. (Stamp of individuation of conduct propaganda of emphasis of business of 4) stamp collecting, gift book and visualize year book. Mail of system marketing part is tasted. (The press received Wu of 5) hair industry greatly 2006 order the job to be about to begin, good to do close order the work, should do good spot to offer business of the press catalog conduct propaganda, freely to publicize sheet to reach to the user come to serve a phone, subscription of the press of key conduct propaganda, come the press mail of deliver is sent advocate channel advantage, rise famous degree. (6) does sth for sb generation of conduct propaganda of telegraphic business emphasis collects fees, short message business. The 5th board piece publicize for postal market control and plan of law of law of post. 5, postal business is begun to seek advice from a service in the spot, solve the problem that masses is using mail field, reflect postal business truly “ the real situation serves “ , “ sincere letter is civilian “ . 6, develop sales promotion activity. Retail salesroom begins constituent the press the sale of books the press works, be aimed at retail books temporarily migratory the characteristic that seals gate chamber, take dozen of way that changes sales promotion. 3, mobile time, place activity time: On September 1, 2006 - mobile ground will nod on October 1: Square of people road center 4, propagandist co...

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